Being Trapped Your Self Forever- PSA

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This is the creative PSA advertisement by Mahatma Gandhi Cancer Hospital & Research Institute. I do like this advertisement because it has a very strong visual message in this ads. Besides that, I also impressed with their creative idea that combined 3 images which a bottle as a jail, cigarettes as the gate, and the person as a prisoner trapped inside the jail. The combination of 3 images looks unique and creative. This advertisement creates a strong message to the public that the people who are addicts to the smoke and alcoholic drinks are considered they are trapped in jail.  Besides that, the headline " being trapped your self forever" creates enough awareness to the people. 

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