XYZ Creative Studio

This is the creative advertisement by  Jung von Matt, Germany for Nivea, within the category: Health. This creative advertisement is about mi ddle-aged men got to see a reflection of themselves in this creative ad for ‘Nivea Men Active Age Moisturiser’ that showcases how the burden of children, broken cars, or building a home can hurl a world of worry at them and make them appear older than they are. Besides that, this advertisement has a strong  message and the call to action is good. Moreover, I do like the idea of combining two unrelated visuals (men and car) that making the more eye-catching .  This ad campaign is a clever take on how men may not be able to avoid a midlife crisis, but they could sure look good while they’re at it.  

 This is the creative advertisement by the Ford company to introduce the  Ford Fusion car . I do like the way they presented their new model car by just using the car key to symbolize the function of this car.   I t is a direct representation of a car key, but a symbolic representation of a city skyline. I really like their idea of the shape key to change into the city skyline. This shape successfully represents the whole meaning of this advertisement. W hen the audience look at the advertisement , it will create an adventurous feel for the audience. Moreover, an advertisement like this is easier for the audience to adapt meaning " The City In Your Hands".

  This is the creative advertisement by IKEA UK & Ireland. This advertisement looks creative and imaginative when the supplement changed into the pillows. I really like this concept of changing the sleeping supplement into the pillow to show this pillow works as a sleeping supplement. This advertisement   is  intended to imitate the effects of a good night’s sleep – filled with Ikea bedding pills as well. A creative unusual advertisement like this will easily attract the audience to see because this advertisement idea is very imaginative. Besides that, I'm impressed with the way they tried to match their product with the sleeping supplement pills to make the audience understand by looking at the visual instead of reading at the body copy.